Director Lingusamy last directorial Anjaan set the perfect example on how social media can be used to extensively promote a film. The buzz around the film was absolutely immense but once the film was found out for lack of content the entire promotion backfired leading to countless memes and trolls mocking a particular Lingusamy interview where he was quoted saying he has 'tuned' himself to the script (Naan appadiye tune aayirukein) and that he applied all that he has learnt in these years of cinema in Anjaan (Kathu Kita Motha Vithayum Eraki Iruken).
Lingusamy before the release of Anjaan announced that his next would be with Karthi and even announced the film's title Yenni Ezhu Naal but Karthi who is currently into Komban has signed up for a bilingual with Nagarjuna which is directed by Vamsi. This has posed a question if Yenni Ezhu Naal has been dropped ?
However the buzz is that Lingusamy is working on this script again to ensure it's perfect and asked Karthi some time to complete the script work and hence the delay. Sources add once Lingusamy completes the script work he will kickstart Yenni Ezhu Naal again.