3/13/2013

Director Bala's Sani Bhagavan


Bala's latest Venture 'Paradesi' has managed to stir up a huge controversy with the reality teaser which was released yesterday. Bala initially titled this movie 'Sani Bhagavan' then changed it to 'Kallarai Thottam' before finalizing on 'Paradesi'.
Bala's last venture 'Avan Ivan' was a total disaster in terms of its box office collections, and the advance booking of Paradesi wasn't blasting the record either , that was when this controversial 'Reality trailer' http://www.youtube.com/watch?v=FtTgUIvn2Q4 was released. It immediately got people talking about the way Bala hits his co-actors, the sheer brutality in its making so on, thus achieving the first target of marketing 'getting people's attention'.
But this marketing strategy as its flaws too, as several celebrities and upcoming directors have voiced their concern and have decided to boycott the movie , even though the concerned actors have detailed out saying it was just a dummy stick made of sponge.
With Paradesi set to release on friday would people be then still talking about the sheer brutality of director Bala or sheer genius in making such a classic, Only time will tell.









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